Pune: Samsung India, the country’s leading consumer electronics brand, has unveiled its latest Samsung Experience Store in Viman Nagar, Pune, reinforcing its commitment to strengthening its premium retail presence across urban centres.
Strategically located in one of Pune’s fastest-growing and high-footfall neighbourhoods, the 1,050 sq. ft. experience store is designed to offer customers an immersive, hands-on journey through Samsung’s expansive product ecosystem – featuring Galaxy smartphones, tablets, laptops, wearables, smart rings, and the full SmartThings connected home portfolio.
Also Read: Frido Experiential Store Launched in Pune’s Viman Nagar
Samsung Experience Store: Dedicated Zones for Interaction
The store introduces dedicated experiential zones where customers can interact with products across categories, experiencing firsthand how Samsung’s technology enhances productivity, wellness, entertainment, and smart living.
The Samsung Store+ digital platform enables hybrid online-offline shopping, while an integrated service centre ensures seamless post-purchase support.
Sumit Walia, Vice President, Head of D2C Business & Corporate Marketing at Samsung India, stated: “With the launch of our new premium store in Viman Nagar, we are expanding our vision of providing innovation-led, engaging retail experiences. This store is a testament to our efforts to bring Samsung’s best-in-class technology and services closer to customers in key growth markets like Pune.”
The new store also brings Samsung’s popular ‘Learn @ Samsung’ programme to Pune, offering curated tech workshops that empower millennials and Gen Z users with skills in AI photography, digital creativity, and productivity using Galaxy devices.
Also Read: Litestyle by PNG Redefines Everyday Gold and Diamond Jewellery for Gen Z and Millennials
Exclusive Launch Offers Include:
- 30+ free subscriptions to OTT, music, wellness, and infotainment platforms.
- Discounts on 40+ brand gift cards and 25+ premium deals.
- Buy-One-Get-One-Free buffet offers across 100+ restaurants nationwide.
- Paytm First membership benefits, with travel and dining savings across India.
With its premium product showcases, value-driven offers, and a focus on customer empowerment, the Samsung Experience Store in Viman Nagar aims to serve as a key engagement hub in Pune’s growing tech-savvy consumer market.
