Pune: Indriya, the premium jewellery brand from Aditya Birla Group, has officially inaugurated its third store in Pune, strategically located in Aundh.
This new Indriya store in Aundh marks the brand’s sixth showroom in Maharashtra, following successful launches in Bund Garden and Pimpri.
The opening of the Indriya store in Aundh highlights the brand’s continued commitment to Maharashtra’s dynamic and evolving jewellery market.
Known for its timeless craftsmanship and contemporary design, Indriya continues to resonate with a broad customer base seeking both traditional and modern jewellery aesthetics.
Indriya Store in Aundh – A Growing Jewellery Destination
As an emerging commercial and lifestyle hub, Aundh offers an ideal location for Indriya to engage with Pune’s vibrant and youthful demographic. The new outlet showcases a curated selection of over 20,000 jewellery pieces, including exclusive designs in gold, diamond, and polki. From heritage-inspired polki to chic contemporary collections, the Indriya store in Aundh caters to a wide range of preferences and occasions.
Rapid Growth and National Footprint
Since its inception in 2024, Indriya has rapidly expanded its presence across India, now operating 24 showrooms nationwide. The network includes five stores in Delhi, three each in Mumbai, Hyderabad, and Pune, two each in Ahmedabad, Jaipur, and Patna, and individual outlets in Indore, Surat, Andhra Pradesh, and Uttar Pradesh. This extensive footprint reflects Indriya’s strong presence across North, South, and West India.
Commenting on the launch, Sandeep Kohli, CEO of Indriya, said, “Jewellery today is a powerful form of self-expression – where heritage meets innovation. With its rich artistic legacy and contemporary appeal, Pune has played a key role in our journey. The new Indriya store in Aundh strengthens our bond with this vibrant city and reinforces our mission to offer meaningful design and an exceptional customer experience.”
Backed by the trusted legacy of the Aditya Birla Group, Indriya’s latest venture in Pune stands as a symbol of refined craftsmanship, modern sensibility, and cultural heritage.
Explore the Indriya store in Aundh today and discover jewellery that celebrates individuality, tradition, and timeless design.