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Montra Electric and Magenta Mobility Partner to Deploy 100 Eviator EVs for Green Logistics

Montra Electric and Magenta Mobility Partner
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Mumbai: Montra Electric and Magenta Mobility have announced a strategic partnership to accelerate the adoption of electric vehicles in commercial transportation. The collaboration was formalized with the signing of a Memorandum of Understanding (MoU) between Saju Nair, CEO of TIVOLT Electric Private Limited (SCV division of Montra Electric), and Maxson Lewis, Managing Director and CEO of Magenta Mobility.

As part of the agreement, Montra Electric will supply 100 Eviator E350L electric vehicles to Magenta Mobility. These vehicles will be deployed across diverse operational sectors such as FMCG, grocery delivery, e-commerce, and telecom logistics, enhancing the company’s green mobility infrastructure.

Unveiled at the Bharat Mobility Global Expo, the EVIATOR E350L has been recognized for its high-performance features, cutting-edge telematics, and software-defined vehicle (SDV) architecture. The partnership also includes customized service and charging infrastructure tailored to Magenta Mobility’s operational needs — ensuring maximum uptime and efficiency across the fleet.

“This collaboration marks a major milestone in our mission to drive electrification in the commercial logistics space,” said Saju Nair. “The Eviator E350L brings industry-leading total cost of ownership and innovative features that ensure profitability and reliability. Partnering with Magenta Mobility enables us to deliver not just vehicles, but a complete, integrated ecosystem.”

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Montra Electric’s EVIATOR Platform

Maxson Lewis added, “We are proud to collaborate with Montra Electric. Their EVIATOR platform aligns perfectly with our vision of revolutionizing green logistics in India. This partnership reinforces our shared commitment to sustainability, efficiency, and performance.”

Together, the two companies aim to redefine the e-SCV category, with a focus on intercity operations, driver comfort, and operational scalability. Notably, the Eviator E350L will be India’s first true EV in the 3.5-tonne commercial segment, setting new benchmarks for green mobility solutions.

Author

  • Salil Urunkar

    Salil Urunkar is a senior journalist and the editorial mind behind Sahyadri Startups. With years of experience covering Pune’s entrepreneurial rise, he’s passionate about telling the real stories of founders, disruptors, and game-changers.

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Salil Urunkar

Salil Urunkar is a senior journalist and the editorial mind behind Sahyadri Startups. With years of experience covering Pune’s entrepreneurial rise, he’s passionate about telling the real stories of founders, disruptors, and game-changers.

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