Vi Finance Launches with Aditya Birla Capital and Credilio to Simplify Personal Finance

Vi Finance

Mumbai: Vi (Vodafone Idea), India’s leading telecom service provider, has unveiled Vi Finance, a unified digital financial services platform available within the Vi App.

This innovative offering enables customers across India to access personal loans, invest in fixed deposits, and apply for credit cards – all through a secure, paperless, and fully digital interface.

With Vi Finance, the telecom giant strengthens its position as a digital lifestyle enabler, moving beyond connectivity to offer essential fintech services.

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Partnering with trusted financial entities like Aditya Birla Capital, Upswing Financial Technologies, and Credilio, Vi Finance provides a one-stop destination for customers seeking hassle-free access to personal finance tools.

“Our goal is to simplify how Indians manage money by offering transparent, paperless, and accessible financial solutions,” said Avneesh Khosla, CMO at Vi. “With Vi Finance, we are extending the convenience of the Vi App into the personal finance ecosystem, empowering users to take control of their financial needs with ease.”

Key Features of Vi Finance:

Personal Loans:

    • Offered in collaboration with Aditya Birla Capital
    • Loan amounts starting from ₹50,000 at competitive rates (from 10.99% p.a.)
    • 100% digital application process with minimal documentation and instant approvals

    Fixed Deposits:

      • Marketplace format powered by Upswing Financial Technologies
      • Investment starting from as low as ₹1,000
      • Assured interest up to 8.4% across reputed banks and NBFCs
      • DICGC-insured up to ₹5 lakh per bank, ensuring safety of deposits

      Credit Cards:

        • Curated offerings from top banks like SBI, HDFC, and Axis via Credilio
        • Includes FD-backed credit cards for new-to-credit users
        • Features such as cashback, rewards, and EMIs with seamless application

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        The launch of Vi Finance is a strategic move to transform the Vi App into an all-in-one digital lifestyle platform. With a user-friendly interface and robust security, customers can now explore, compare, and apply for financial products in minutes – right from their smartphones.

        Vi Finance is currently live on both Google Play Store and Apple App Store, offering a modern and intuitive experience for over 200 million Vi subscribers.

        Author

        • Salil Urunkar

          Salil Urunkar is a senior journalist and the editorial mind behind Sahyadri Startups. With years of experience covering Pune’s entrepreneurial rise, he’s passionate about telling the real stories of founders, disruptors, and game-changers.

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