Mumbai: Timex Group India Q2 FY27 performance reached a new milestone, with the company reporting its highest-ever quarterly revenue of ₹359 crore, marking a 47% year-on-year increase.
The company also recorded its highest-ever Profit Before Tax (PBT) of ₹64 crore, registering 57% growth compared with the corresponding quarter last year.
Timex Group India Ltd (TGIL), part of the US-headquartered Timex Group, delivered its biggest-ever quarter in Q2 FY27, supported by strong growth across key brands and sales channels, improved retail productivity and sustained portfolio premiumization.
The company’s EBITDA also reached a record ₹66 crore, representing a 54% increase year-on-year. The strong growth in revenue, EBITDA and PBT highlights the company’s performance during the quarter.
Building on this momentum, Timex Group India strengthened its product portfolio through new product introductions, enhanced consumer engagement through strategic brand associations and collaborations, and expanded its distribution network across traditional trade, e-commerce, quick commerce and travel retail.
Timex Group India Q2 FY27: Performance Across Sales Channels
Timex Group India reported strong growth across its sales channels during Q2 FY27, with e-commerce emerging as the fastest-growing channel.
The e-commerce channel recorded aggressive growth of 75%, outperforming the company’s overall growth rate and reflecting continued traction across digital marketplaces.
The trade channel also delivered strong growth of 34%, maintaining its momentum despite a higher base. Improved productivity per store continued to support the channel’s performance.
The Exclusive Retail channel registered 48% growth, supported by the expansion of the company’s retail store network.
All other channels also recorded high double-digit growth, contributing to Timex Group India’s overall performance during the quarter.
Deepak Chhabra, Managing Director, Timex Group India, said, “Delivering our biggest-ever quarter is a significant milestone for Timex Group India and a reflection of the business we have built together.
Our growth has been anchored in a clear focus on brand strength, portfolio premiumization, channel productivity, and disciplined execution.
As an organization, we have worked towards building a stronger and more balanced business, with an emphasis on sustainable growth, operational efficiency, and long-term value creation. This milestone reflects the collective efforts of our teams and the consistency with which we have translated our business strategy into results.”
Timex Group India Q2 FY27: Brand-Wise Performance
Timex Group India’s growth during Q2 FY27 was supported by strong performances across its flagship and licensed brands, with Timex and GUESS recording significant year-on-year growth.
The company’s flagship brand, Timex, delivered 67% year-on-year growth, supported by global collections and higher-value offerings that strengthened portfolio premiumization.
Timex and its sub-brands together recorded 65% growth, driven by deeper market penetration and increasing consumer demand for analog watches.
GUESS recorded 57% growth during the quarter, supported by new collections, hero products and the launch of Tamannaah Bhatia as the brand ambassador for GUESS Watches.
Aston Martin also gained momentum in its first year in India, expanding its presence to more than 100 points of sale. Other brands across the company’s fashion and premium watch portfolio benefited from targeted product launches and brand-specific initiatives.
Portfolio Premiumization and New Product Launches
Portfolio premiumization remained central to Timex Group India’s growth strategy during Q2 FY27. The company continued to focus on higher price brackets, global collections and franchise development.
The launch of Timex Signio strengthened the company’s franchise-building initiatives, while new offerings under Timex Atelier supported the brand’s premium positioning.
GUESS continued to expand its fashion-led portfolio through new collections and hero products. Meanwhile, Gc introduced a limited-edition 20th anniversary watch.
Aston Martin continued to expand its retail footprint following its India debut last year, further strengthening its presence in the country’s premium watch market.
These initiatives formed part of Timex Group India’s broader strategy to strengthen its brand portfolio, expand its premium offerings and cater to evolving consumer preferences.
Expansion Across E-Commerce, Quick Commerce and Travel Retail
Timex Group India continued to expand its presence across e-commerce, quick commerce, traditional trade and travel retail during the quarter.
Its quick commerce initiatives focused on reaching new consumer segments and offering convenient last-minute gifting options.
The company also strengthened its defence channel through a new catalogue and collections. Additionally, the expansion of airport points of sale and duty-free locations supported its growing presence in travel retail.
Timex Group India added four retail doors across the country, further strengthening its distribution network. Alongside network expansion, the company continued to focus on improving productivity per store.
The expansion across multiple sales channels reflects the company’s efforts to strengthen its market presence and reach consumers through different retail formats.
GUESS Watches, Delhi Times Fashion Week and APL Table Tennis League Collaborations
Timex Group India continued to invest in brand visibility and consumer engagement through strategic partnerships across fashion, lifestyle and sports.
One of the key initiatives was the landmark announcement of Tamannaah Bhatia as the brand ambassador for GUESS Watches.
Timex also served as the title sponsor of Delhi Times Fashion Week and partnered with the APL Table Tennis League.
These collaborations strengthened the company’s brand presence among relevant consumer audiences while supporting its broader marketing and portfolio development objectives.
Through its partnerships across fashion, lifestyle and sports, Timex Group India continued to focus on strengthening consumer engagement and building visibility for its brands.
