Rannvijay Singha has joined purpose-led clean hydration and wellness brand No Secrets as a shareholder as the brand officially makes its debut in the Indian market.
The association marks a significant milestone for No Secrets, which aims to redefine how consumers approach hydration through clean, science-backed products designed for both sports performance and everyday well-being.
Entrepreneur, television personality and wellness advocate Rannvijay Singha has joined the brand as a shareholder, reinforcing his belief in purpose-led businesses that combine innovation with meaningful consumer impact.
Founded by entrepreneurs Noel Prince, Jiju Lal and Abdul Salam, No Secrets is focused on redefining everyday hydration through clean, science-backed formulations.
The brand seeks to bridge the gap between sports performance and daily wellness with products formulated using six essential electrolytes and functional vitamins.
No Secrets currently offers its hydration products in three flavours: Orange, Lime and Pomegranate. The products are free from added sugar, artificial flavours and unnecessary fillers.
Disclaimer: “0g refined sugar. Powered by 1.6g functional dextrose for fast electrolyte absorption.”
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Commenting on his association with the brand, Rannvijay Singha, Shareholder, No Secrets, said: “I’ve always believed that the most meaningful brands are built on purpose. What drew me to No Secrets was its commitment to transparency and its vision of making wellness more accessible through products people can genuinely trust.
Becoming a shareholder was a natural extension of my belief in the founders and their ambition to redefine hydration for India.”
Speaking on the launch, Noel Prince, Co-Founder, No Secrets, said: “Consumers deserve complete clarity about what they’re putting into their bodies. That belief inspired No Secrets.
Our ambition is to make clean hydration an everyday habit through products that are honest, effective and uncompromising on quality while setting a new benchmark for transparency in the wellness industry.”
Jiju Lal, Co-Founder, No Secrets, added: “Hydration is no longer just about sport – it’s an essential part of everyday well-being. Whether you’re working, travelling or recovering after exercise, people deserve products that fit seamlessly into their lifestyle.
That’s exactly what we’ve created with No Secrets: clean, functional hydration without unnecessary ingredients or hidden sugars.”
Rannvijay Singha’s association with No Secrets comes as the brand positions itself around transparency and accessible everyday wellness.
The brand’s founders say its products are intended to provide hydration solutions that can fit into different lifestyles, including work, travel and post-exercise recovery.
Abdul Salam, Co-Founder, No Secrets, said: “Innovation creates impact only when it solves a real consumer need. With No Secrets, we’ve combined thoughtful formulations with complete ingredient transparency to create hydration solutions people can confidently make part of their everyday lives.”
No Secrets describes itself as more than a hydration brand, positioning its offering around a cleaner approach to everyday wellness. Its philosophy is “Clean. Functional. Transparent. Everyday Hydration for Every Lifestyle,” reflecting its focus on clean-label hydration in India.
With Rannvijay Singha joining as a shareholder, No Secrets has marked its entry into the Indian market while highlighting its focus on clean formulations, ingredient transparency and functional hydration for everyday consumers.
As part of its positioning, No Secrets aims to make clean hydration an everyday habit through products that combine functional ingredients with transparency, while catering to consumers beyond traditional sports and fitness use.
