Pune: JUSTO Realfintech Limited, a mandate-driven real estate sales and advisory platform, has launched its sourcing mandates vertical, securing its first assignment from Paranjape Schemes.
The mandate covers inventory valued at approximately above ₹300 crore across The Promenade Residences, a residential development, and Altius, a commercial development, at Blue Ridge, Hinjawadi, Pune.
Under the sourcing mandates model, JUSTO will lead channel strategy, partner activation, demand generation and qualified customer sourcing, while the developer’s internal team will manage customer engagement and closures.
The model enables developers to access JUSTO’s market intelligence and network of more than 6,000 channel partners without outsourcing the complete sales lifecycle.
The launch of the Sourcing Mandates vertical extends JUSTO Realfintech’s long-standing association with Paranjape Schemes.
The two companies have previously collaborated on mandates including Gloria Grand, Bavdhan, Happiness Hub, Aspire, Athena and Trident, among others.
Pushpamitra Das, Founder and Managing Director, JUSTO Realfintech Limited, said: “The Sourcing Mandates vertical is a natural evolution of JUSTO’s platform, allowing us to extend the depth of our market intelligence and channel ecosystem through a focused and scalable model.
Beginning this journey with Paranjape Schemes is particularly significant, given the trust and track record we have built together across multiple mandates. Our focus remains on disciplined execution, stronger sales outcomes and creating sustained value to deliver real growth.”
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The inaugural sourcing mandates assignment comprises inventory at The Promenade Residences and Altius, located within Paranjape Schemes’ integrated Blue Ridge township in Hinjawadi.
The development benefits from its proximity to Pune’s established IT and employment ecosystem.
Led by a dedicated team, the Sourcing Mandates vertical will initially focus on Pune before subsequently expanding across the Mumbai Metropolitan Region (MMR) and other strategic real estate markets.
The new Sourcing Mandates vertical will complement JUSTO Realfintech’s existing residential and commercial mandates, financial advisory, capital markets and allied services.
The model is designed to enable developers to leverage JUSTO’s channel network, market intelligence and sourcing capabilities while retaining responsibility for customer engagement and the closure process.
