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  • Coromandel International Launches 1000th Gromor Retail Store in Maharashtra

    Gromor Retail Store in Ahilyanagar

    Ahilyanagar: Coromandel International Limited inaugurated its 1000th Gromor Retail Store in Kashti Village, Ahilyanagar, Maharashtra.

    The flagship outlet, named Apla Gromor Mega Store, will serve over 15,000 farmers across 25 villages with integrated agri-solutions, advisory services, and advanced digital farming tools.

    The milestone event was inaugurated in the presence of Arun Alagappan, Executive Chairman, and S Sankarasubramanian, Managing Director & CEO of Coromandel International Limited, along with senior leadership.

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    The launch underlines Coromandel’s commitment to strengthening its engagement with India’s farming community and expanding its rural retail network.

    1000th Gromor Retail Store Expands Farmer Outreach

    Coromandel entered the agri-retail sector in 2007 with the “My Gromor” brand. Since then, the Gromor Retail Store network has become one of the largest in the country, now comprising 1000 outlets across five states.

    This includes 766 Mana Gromor stores in Andhra Pradesh and Telangana, 195 Namma Gromor in Karnataka, 23 Namadu Gromor in Tamil Nadu, and 16 Apla Gromor outlets in Maharashtra. Collectively, these stores serve over 3 million farmers, supported by a workforce of more than 5000 field professionals.

    Gromor Retail Store: Technology-Enabled Farming Solutions

    The Gromor Retail Store network is further supported by Coromandel’s MyGromor app, which has over 1 million users and contributes to 15% of store sales.

    The app offers farm-specific advisory, product pricing, image-based pest and disease detection, doorstep delivery, and IoT-enabled solutions. Farmers also benefit from transparent pricing with automated invoices and SMS notifications.

    Each store acts as a one-stop hub for farmers, offering a wide range of agri-inputs—fertilizers (bulk, specialty, and organic), crop protection products, biologicals, cattle feed, and farm implements.

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    In addition, services such as soil and carbon testing, agronomy support, drone spraying, and farmer-focused insurance are provided. On average, each outlet supports 1000–1500 farmers across 10–15 villages.

    Apla Gromor Store in Kashti: Strengthening Maharashtra Footprint

    The newly launched Apla Gromor store in the Kashti–Shrigonda belt brings Coromandel’s farmer-centric retail model to Maharashtra in a modernized format. Coromandel also announced plans to expand further with 20 additional Gromor stores in Pune district, including five near Kashti.

    Speaking at the event, Arun Alagappan, Executive Chairman of Coromandel International, said: “The inauguration of our 1000th ‘My Gromor’ store is a proud milestone in Coromandel’s journey of serving India’s farmers. These centers have become trusted partners for the farming community by offering timely access to agri-inputs, innovative technologies, and personalized advisory services. We aim to double our retail footprint in the coming years, creating sustainable value for rural communities.”

    The Apla Gromor Mega Store will also function as a demonstration hub for digital farming solutions, including precision agriculture, image-based pest detection, and remote advisory, further reinforcing Coromandel’s vision of enabling sustainable and resilient farming practices.

    Author

    • Salil Urunkar

      Salil Urunkar is a senior journalist and the editorial mind behind Sahyadri Startups. With years of experience covering Pune’s entrepreneurial rise, he’s passionate about telling the real stories of founders, disruptors, and game-changers.

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