CCPA penalty on FirstCry: The authority fined the e-commerce platform ₹2 lakh for misleading advertisements, unfair trade practices, and deceptive pricing.
Read MoreGuidelines for Prevention and Regulation of Dark Patterns 2023
E-Commerce Platforms Told to Identify and Remove Dark Patterns in 90 Days
e-commerce platforms must perform a self-audit to identify any presence of dark patterns within their digital interfaces.
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