Pune: Justo RealFintech Limited, a technology-enabled, mandate-driven real estate sales, marketing, and execution platform, has announced the strategic acquihire of Pune-based real estate execution firm Hustlewin, reinforcing its operational depth and delivery capabilities in the Pune market.
Founded in 2022, Hustlewin has emerged as one of Pune’s fast-growing real estate execution platforms, with over 1,000 flats sold, cumulative sales exceeding ₹900 crore, and more than 10 lakh sq. ft. transacted across PMC and PCMC regions.
The integration brings Hustlewin’s on-ground execution expertise into Justo RealFintech’s consolidated delivery framework.
The acquihire is expected to contribute upwards of ₹20 crore in annual revenue to Justo RealFintech, starting from FY27, further improving revenue visibility and mandate-led growth momentum.
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Justo RealFintech Expands Team and Active Project Portfolio
As part of the transaction, 25 of Hustlewin’s top-performing professionals across sales, marketing, and execution will join Justo RealFintech, strengthening its presence across Pune and adjoining micro-markets.
The company will also take over execution of four ongoing residential projects in Pune, along with a strong pipeline of upcoming mandates.
Pushpendra Rathore, CEO & Managing Director of Hustlewin, will join Justo RealFintech as Additional Market Head – Pune & Emerging Markets.
A seasoned real estate sales leader with prior leadership roles at 99acres and Relation Realtech, Rathore has contributed to the execution of over 50 residential and commercial projects across Pune’s key micro-markets.
Reporting to Nitin Pardeshi, Director – Sales & Marketing, Justo RealFintech, Rathore will work alongside Market Heads Sandeep Kulkarni and Vishal Thigaley.
As the company scales operations across Pune, Nagpur, Raipur, and Indore, he will eventually lead a team of over 80 professionals within Justo’s 350+ strong Pune-based workforce.
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Stronger Mandate-Led Growth Engine
Commenting on the development, Pushpamitra Das, Founder & CMD, Justo RealFintech Limited, said the acquihire strengthens execution capability in a strategically critical market.
The integration enhances platform strength through Hustlewin’s micro-market expertise and experienced leadership, supporting scalable and integrated growth.
Pushpendra Rathore stated that the integration aligns Hustlewin’s entrepreneurial execution strengths with Justo RealFintech’s institutional scale and technology framework, with an immediate focus on driving sales momentum, strengthening developer partnerships, and expanding into new markets.
With the addition of active projects, mandates under execution, and a healthy forward pipeline, the incremental mandate portfolio adds an annualised business potential of nearly ₹800-1,000 crore.
This further strengthens the company’s revenue visibility alongside its existing business volume of approximately ₹2,000 crore.
