Mumbai: A new study by HFS Research, in partnership with LTIMindtree, has revealed that 83% of enterprises remain in early-stage AI experimentation, underscoring the urgent need for businesses to integrate AI at the core of their operations.
The report, titled “Enterprises must embrace AI to reimagine their future, not tinker in the margins,” presents a practical framework to help organizations transition from pilots to enterprise-wide transformation.
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HFS Research Report: Moving Beyond AI Experimentation
The HFS Research survey covered over 500 Global 2000 business and technology leaders across five industries.
Findings show that while most companies cite operational efficiency as the primary driver of AI adoption, only 17% have fully integrated AI across their operations. The report emphasizes that true competitive advantage will come from enterprises embedding AI into governance, strategy, and ecosystem-level value creation.
Phil Fersht, CEO and Chief Analyst at HFS Research, stated: “Most enterprises are still stuck fiddling with AI at the edges while convincing themselves they’re transforming. The winners aren’t waiting – they’re tearing up legacy thinking and making AI everyone’s problem, not just IT’s.”
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Key Insights from HFS Research Study
- 51% of enterprises plan to elevate AI to the board or C-suite level, signaling a shift toward strategic governance.
- 43% are seeking niche AI partners for industry-specific innovation.
- Enterprises are moving away from legacy metrics like productivity, toward measuring ecosystem impact, customer relevance, and time-to-insight.
- AI is increasingly seen as central to enterprise identity, not just a technical capability.
LTIMindtree’s Role in Enterprise Reimagination
The report introduces the Reimagination, Reinvention, and Relevance (R-R-R) framework as a blueprint for AI-led transformation. LTIMindtree’s BlueVerse platform is cited as an example of how service providers can help enterprises transition from pilots to scale with speed and trust.
Venu Lambu, CEO & MD of LTIMindtree, said: “Our joint research with HFS Research highlights a critical shift – AI’s true potential lies in orchestrating value across ecosystems. Enterprises are elevating AI to the boardroom, re-architecting models, and redefining outcomes.”
A Timely Narrative for Enterprises
The release of this HFS Research report comes at a time when IT service providers are repositioning to meet enterprise demands for AI-led innovation. The findings suggest that businesses must evolve from incremental AI projects to holistic reimagination to remain relevant.
The full report, “Enterprises must embrace AI to reimagine their future, not tinker in the margins,” is available from HFS Research and LTIMindtree.
