DhanSafal Finserve Strengthens Retail MSME Lending, Eyes INR 250 Crore AUM by FY26

DhanSafal Finserve

Mumbai: DhanSafal Finserve Limited, formerly known as Luharuka Media and Infra Limited, has announced a stellar financial performance for the fiscal year ending March 31, 2025.

The digitally driven NBFC reported a 339% year-on-year growth in Assets Under Management (AUM), rising from ₹9.9 crore in FY2023-24 to ₹43.43 crore in FY2024-25 – an outcome propelled by rising demand for secured loans from retail MSMEs.

With loan disbursements crossing ₹38.07 crore, DhanSafal Finserve has reinforced its role as a key credit enabler for India’s emerging micro and small enterprises.

The company’s rapidly growing customer base – exceeding 300 active borrowers – includes traders, service providers, micro-industrialists, and rural entrepreneurs who typically face barriers in accessing formal credit.

Currently operating from five strategic locations across Maharashtra, Madhya Pradesh, and Rajasthan, DhanSafal Finserve has made significant investments in digital infrastructure, regional expansion, and skilled personnel to ensure seamless loan origination and faster processing. These improvements have directly contributed to greater operational efficiency and enhanced customer engagement.

“Our focus on financial inclusion through customer-centric retail lending is showing strong results,” said Bobby Singh Chandel, CEO of DhanSafal Finserve Limited. “FY2024-25 was a landmark year that validated our business model and growth strategy. We are now aiming to disburse ₹200 crore and target ₹250+ crore AUM by the end of FY25-26.”

The company also reported a substantial increase in interest income, aided by a stronger net worth base built through capital infusion and retained earnings. As part of its forward-looking strategy, DhanSafal Finserve is deepening its reach into underserved semi-urban and rural areas through practical, needs-based lending products.

About DhanSafal Finserve Limited

DhanSafal Finserve is a digitally empowered, well-diversified financial services provider committed to making credit more accessible across India. The company offers personalised lending solutions ranging from personal loans to MSME-focused credit structures. By leveraging digital tools and maintaining ethical lending standards, DhanSafal is bridging the gap between traditional financial institutions and underbanked communities.

Website: www.dhansafal.com

Disclaimer from DhanSafal Finserve: Forward-looking statements in this article are subject to market risks and uncertainties. Actual results may vary from expectations.

Author

  • Salil Urunkar

    Salil Urunkar is a senior journalist and the editorial mind behind Sahyadri Startups. With years of experience covering Pune’s entrepreneurial rise, he’s passionate about telling the real stories of founders, disruptors, and game-changers.

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