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  • Sabyasachi and Tata CLiQ Luxury Launch Digital Jewellery Boutique

    digital jewellery boutique

    Tata CLiQ Luxury has announced an exclusive partnership with Sabyasachi Calcutta to launch the country’s first digital jewellery boutique. The boutique will officially go live on August 21, 2025, bringing Sabyasachi’s signature Fine Jewellery to discerning customers nationwide.

    Digital Jewellery Boutique Showcases Sabyasachi’s Signature Craftsmanship

    The digital jewellery boutique will feature a curated range of Fine Jewellery crafted in 18-carat gold and embellished with VVS-VS EF colour brilliant cut diamonds, natural pearls, and precious gemstones.

    Also Read: Litestyle by PNG Redefines Everyday Gold and Diamond Jewellery for Gen Z and Millennials

    Staying true to the brand’s legacy of craftsmanship, each piece combines heritage artistry with timeless design, making luxury more accessible in the digital age.

    The boutique will offer exclusive collections from the legendary Calcutta atelier, including:

    • Royal Bengal Heritage Gold Collection – featuring the Bengal Tiger insignia in pure gold, including the classic Sabyasachi Mangalsutra.
    • Royal Bengal Diamond Collection – adorned with diamonds, gemstones, and natural charms.
    • Royal Bengal Pearl Series – showcasing natural, cultured, and South Sea pearls.
    • Sunderbans Collection – inspired by flora and fauna, reflecting ancient craftsmanship.
    • Tiger Stripe and Shalimar Collections – modern icons crafted in 18-carat gold with lacquer highlights.
    • Tiger Eye Collection – featuring a diamond-studded Bengal Tiger insignia.

    The product range includes earrings, pendants, bracelets, and rings designed for everyday elegance while retaining the brand’s luxurious appeal.

    Also Read: Radisson Blu Pune Hinjawadi Brings Together Top Wedding Experts for Muhurat 2.0

    Tata CLiQ Luxury Brings a Personalised Jewellery Shopping Experience

    To enhance the launch of the digital jewellery boutique, Tata CLiQ Luxury will offer a personalized shopping experience with expert guidance to help customers choose the perfect jewellery piece for personal style, special occasions, or gifting.

    Speaking about the launch, Gopal Asthana, CEO, Tata CLiQ Luxury, said: “At Tata CLiQ Luxury, we celebrate both Indian and global luxury. This partnership with Sabyasachi reinforces our commitment to curating the finest luxury brands. By bringing Sabyasachi Fine Jewellery to our platform, we are making one of India’s most iconic luxury houses accessible across the country, including Tier 2 and Tier 3 cities.”

    Sabyasachi Mukherjee, Founder & Creative Director, Sabyasachi Calcutta LLP, expressed: “This Fine Jewellery collection is created with the same uncompromising standards and extraordinary value that have always defined Sabyasachi. Our jewellery is timeless, rooted, and refined. I believe when you give people integrity and excellence, they begin to see the difference.”

    Adding to this, Manish Chopra, CEO, Sabyasachi Calcutta LLP, said: “The launch of our Fine Jewellery line on Tata CLiQ Luxury marks an important step for the brand. For more than two decades, Sabyasachi has been loved for its craftsmanship and integrity. By moving into digital luxury retail, we are bridging the gap between our ateliers and homes across India, offering luxury with thoughtful pricing.”

    Availability

    The Sabyasachi digital jewellery boutique will go live on luxury.tatacliq.com starting August 21, 2025, offering customers across India access to the largest online selection of Sabyasachi Fine Jewellery.

    Author

    • Salil Urunkar

      Salil Urunkar is a senior journalist and the editorial mind behind Sahyadri Startups. With years of experience covering Pune’s entrepreneurial rise, he’s passionate about telling the real stories of founders, disruptors, and game-changers.

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