Bengaluru: In a strategic move to strengthen its global retail operations, Catalyst Brands has officially launched its India operations under the name Catalyst Brands Business Services.
Formed through the merger of JCPenney and SPARC Group, the company is bringing together six iconic American retail brands – JCPenney, Aéropostale, Brooks Brothers, Eddie Bauer, Lucky Brand, and Nautica – under one unified portfolio.
Catalyst Brands Positions Bengaluru as Global Hub
The Bengaluru-based capability center will serve as a cross-functional innovation hub supporting Catalyst Brands across Information Technology, Digital and eCommerce, Supply Chain, Finance, Merchandising, Marketing, and Data Analytics.
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With nearly a decade of experience supporting JCPenney’s global systems, the 800-strong India team will now expand its role to accelerate efficiency, streamline operations, and deliver innovation for the group’s growing retail ecosystem.
Marc Rosen, Chief Executive Officer of Catalyst Brands, said, “We bring together the legacy of six celebrated retail brands under a new vision for growth and innovation. Our customers remain at the center of everything we do, and the expertise of our India-based Business Services team is essential to strengthening our global reach.”
Catalyst Brands Strengthens Future Growth from India
Kevin Harper, Executive Vice President and Chief Operating Officer, highlighted the central role of India, stating, “India is not just supporting us, it is shaping our future. The Bengaluru team will be pivotal in driving operational excellence, embedding standardization, and ensuring faster collaboration across the enterprise.”
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The company’s India operations will continue from Manyata Tech Park, Bengaluru, with expansion plans aligned to the company’s long-term global strategy.
Kaushik Das, Managing Director of Catalyst Brands Business Services Limited, emphasized ongoing investments in leadership and talent to further strengthen the center’s impact.
About Catalyst Brands
Founded in 2025 through the merger of JCPenney and SPARC Group, Catalyst Brands operates over 1,800 retail stores, shop-in-shops, and eCommerce platforms across the U.S. and Canada.
Its portfolio features legendary American retailers JCPenney, Aéropostale, Brooks Brothers, Eddie Bauer, Lucky Brand, and Nautica, making fashion and lifestyle products accessible to millions of customers worldwide.
